Technology continues to reshape the supply chain industry at a rapid pace, but innovation alone is not enough to drive meaningful transformation. As organizations invest in artificial intelligence, automation, robotics, and data-driven decision-making, many are discovering that the greatest challenges are not technological. They are operational, organizational, and human.
During this featured panel discussion at Inspire 2026, Made4net’s annual customer conference, four respected industry leaders came together to explore the realities behind today’s most significant supply chain trends. Bringing perspectives from consulting, operations, research, and technology, the panel offered an honest assessment of where the industry stands today and what organizations should prioritize as they prepare for the future.
Panelists included:
- Michael Wohlwend, Managing Principal, Alpine Supply Chain Solutions
- Janet Ortiz, Director, Ryder Supply Chain Solutions
- Dwight Klappich, Former Research Vice President and Fellow, Gartner
- Edward Prisco, Director of Sales, Locus
Throughout the conversation, the panel examined the growing role of artificial intelligence, the evolution of warehouse and transportation technologies, and the increasing complexity of integrating multiple systems across modern supply chain operations. Rather than focusing on hype or predictions, the discussion centered on practical lessons learned from real-world implementations and the challenges companies face as they work to turn innovation into measurable business value.
The panelists explored questions that many supply chain leaders are asking today:
- How mature is AI adoption across the industry?
- What separates successful technology initiatives from unsuccessful ones?
- Why do integration and data challenges continue to slow progress?
- How should organizations approach automation as warehouses become more interconnected?
- What role do change management, workforce development, and organizational readiness play in successful transformation efforts?
One of the strongest themes to emerge from the discussion was that technology is rarely the biggest obstacle. Instead, long-term success depends on the ability to align people, processes, and systems while maintaining the flexibility to adapt as technologies continue to evolve. The conversation highlighted the importance of taking a practical, incremental approach to innovation, focusing on achievable business outcomes rather than chasing the latest trend.
Whether you’re evaluating AI initiatives, planning automation investments, modernizing warehouse operations, or simply seeking insight into where the industry is headed, this panel offers valuable perspectives from leaders who are helping shape the future of supply chain execution.
Watch the full discussion to hear their insights, experiences, and recommendations for navigating the next era of supply chain technology.
