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Customer Experience Powered by WMS: Rhima’s Transformation

Rhima Nederland B.V., a leading importer and trader of professional dishwashing equipment and supplies, operates from two strategic locations—Soest for equipment and Baarn for chemical products. Despite its lean operation, the company serves a demanding customer base that requires exceptional traceability and service quality. When manual processes, unreliable serial number tracking, and fragmented system integration began undermining service delivery, Rhima knew it was time to transform their warehouse management.

Company Information

  • Industry: leading importer and trader of professional dishwashing equipment and supplies
  • Business size: Mid-market
  • Solutions implemented: SCExpert WMS
  • Results:
    • 50% Reduction in Chemical Processing Time
    • Visibility Down to the Second
    • Near-Perfect Inventory Accuracy

The Challenge:

In 2015, Rhima implemented a new ERP that included a Warehouse Management System (WMS). Unfortunately, the WMS component fell short of expectations, failing to meet the company’s operational needs or deliver the desired results.

Challenges included:

  • Unreliable Serial Number Tracking
  • Manual Processes Everywhere
  • Fragmented System Integration
  • Vendor Indifference
  • Zero Delivery Transparency

The Solution: Made4net SCExpert WMS

Near-Perfect Inventory Accuracy
“Our inventory discrepancies have been reduced to almost zero,” says Ruiters. “For our most valuable items, like the machines and expensive components, there are no differences at all, which is very reassuring.”

50% Reduction in Chemical Processing Time
At the Baarn facility, detergent order handling time has been cut in half. Previously, orders were processed manually through carrier portals. Now, the entire process is automated. The only manual step remaining is applying the shipping label to the package.

Visibility Down to the Second
“We’re not ‘pallet movers,’” explains Patrick Ruiters, Team Leader Warehouse & Logistics at Rhima. “We deal with very specific products and customers. The biggest win is the improved traceability and transparency across our entire logistics chain. We can now see exactly what has happened to an item, down to the second. That might not translate into figures, but it makes all the difference for our customers.”

Conclusion

After more than two and a half years of operation, Rhima’s confidence in SCExpert remains absolute. “It’s a great feeling to know that everything in the system accurately reflects what’s in the warehouse,” says Ruiters. “We trust it completely.” That confidence is well-placed. As Rhima explores new markets, SCExpert adapts to handle increasingly complex product structures, each component tracked with the same precision that defines their dishwashing equipment business.

“Our market keeps evolving, and the system evolves with it,” Ruiters explains.” That’s exactly what we need.” For Rhima, success means finding more than a warehouse management system—it means finding a platform and partnership built to grow with them.