Today’s consumers want to be valued across every interaction with a brand. To truly succeed in this era, retailers must rise above the confines of individual channels and deeply understand how customers navigate, engage, and transact across these diverse avenues. However, as many businesses are discovering, meeting customer needs in the omnichannel landscape often requires a complete transformation of the supply chain.
This holds especially true for Ingka Group, the largest IKEA retailer, as it navigates the changing tides of consumer behavior and preferences. With nearly 80% of shopping journeys starting online and online orders continuing to grow, Ingka Group sought to bridge the gap between online and offline shopping. This required innovative solutions to improve in-store and online support, redesign stores as multifunctional hubs, and enhance inventory visibility, accuracy, and quality.
In pursuit of the right solution, Ingka Group conducted an extensive selection process, ultimately choosing Made4net for its strategic digital supply chain transformation. Made4net’s Omnichannel platform will be deployed in IKEA stores which will allow for unified order fulfillment across all channels. The transformation means over 100,000 coworkers will utilize the system, with 40,000 team members working specifically in order fulfillment roles.
Several factors made Made4net stand out as the ideal partner for Ingka Group:
- Robust Functionality on a Flexible Platform: Made4net offered a comprehensive set of highly configurable features, addressing Ingka Group’s specific needs related to inventory management, order accuracy, and omnichannel integration. The platform’s adaptability ensures it can evolve with the changing retail landscape.
- Proven Track Record: Made4net demonstrated a successful track record in deploying order fulfillment solutions for organizations worldwide, instilling confidence in Ingka Group’s decision.
- Adaptability & Scalability: The ambition of Ingka Group’s transformational Fulfillment Management Solution initiative aligned with Made4net’s solution, including the ability to scale to accommodate their omnichannel network and global footprint.
- Shared Technical Vision: With new and improved software, tools, and data, Made4net’s solution enables Ingka Group’s coworkers in fulfillment to better serve its customers, meeting current and future business needs.
- Integration Capabilities: Made4net’s seamless integration with existing systems, including online platforms, inventory management tools, and point-of-sale systems, ensures a smooth transition and operation.
Ingka Group’s partnership with Made4net marks a pivotal step in its continuing journey as a leader in omnichannel retail. By leveraging Made4net’s Omnichannel platform, Ingka Group aims to achieve several key benefits:
- Seamless Shopping Experience: Made4net’s solution plays a central role in creating a seamless and consistent experience across all customer touchpoints, fostering continuity and reliability.
- Internal Collaboration: Made4net facilitates seamless internal collaboration, ensuring all coworkers have access to accurate and interconnected data, streamlining processes, and enhancing efficiency.
- Real-Time Inventory Visibility: With Made4net’s platform, Ingka Group gains real-time visibility into inventory levels across stores, ensuring accurate stock management and availability.
- Improved Coworker Experience: Coworkers at Ingka Group working in fulfillment benefit from digital tools with more accurate, reliable, and interconnected data, leading to streamlined processes and enhanced support.
- Future-Proofing Fulfillment Operations: Made4net’s SCExpert platform powers Ingka Group’s omnichannel transformation, optimizing fulfillment across 482 stores in more than 30 countries and meeting the changing needs of millions of customers.
As Ingka Group continues its journey towards creating a better everyday life for the many, its collaboration with Made4net represents a commitment to innovation, customer-centricity, and operational excellence. Together, they are shaping the future of retail fulfillment, delivering on the promise of seamless, efficient, and sustainable retail experiences for customers worldwide.
Launching Your Journey to Omnichannel Excellence
Ingka Group’s story underscores the importance of adopting an omnichannel approach, aligning technology investments with customer-centric strategies, and optimizing logistics and inventory management. By prioritizing customer preferences, leveraging integrated technology, and implementing changes incrementally, retailers can navigate the path to omnichannel success.
As you embark on your own omnichannel fulfillment strategy, keep these key principles in mind:
- Customer-Centricity:
Prioritize understanding customer preferences, behaviors, and pain points across various channels. Create a seamless, personalized experience that enables effortless channel switching without obstacles.
- Integration of Technology and Data:
Leverage a robust technological framework that seamlessly integrates data from different systems – Order Management, WMS, ERP, CRM, E-commerce Platforms, and more.
- Incremental Implementation:
Recognize that technology requirements will vary based on the unique complexity of your operation. Outline a high-level strategy and implement it in incremental steps.
Made4net stands ready to support your transformation by providing the technology needed to enable your own digital evolution and create the supply chain of the future. For more details on Ingka Group’s success check out this case study. For expert tips on building an omnichannel fulfillment strategy, check out our white paper: Navigating the Omnichannel Frontier: Success Stories and Strategies for Seamless Shopping Experiences.
If you have specific questions, please reach out.
